A selection of projects and applications 2010 - 2011
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Rob Munday of Holovision has conducted a major project for The Oxfordshire Museum to produce a 3D video display. The 3D video, which depicts a number of the museum’s artefacts, will be shown within the museum using one of the very latest large format 3D stereoscopic television systems.
Munday was approached by Museum Curator Cherry Gray and Conservation Officer Raymond Evans to produce a series of lenticular or holographic images that visually conveyed the superb craftsmanship and enormous detail shown by a selection of the museum's artefacts. The small size of the artefacts together with their often subdued colour makes their highly detailed features difficult to discern and appreciate by eye. This in turn often leads to visitors passing by without giving the artefacts the attention that they deserve.
The brief therefore was to produce an exciting and captivating display which held the visitors attention and enabled the wonderful craftsmanship and detail of the objects to be fully appreciated.
HOLOVISION The Oxfordshire Museum - Museum display
The initial selection of artefacts comprised of:
Each artefact was shot against a 'green screen' so that a 3D background could be added at a later stage. As all the artefacts had been found buried in various Oxfordshire fields and other sites it was decided that the backgrounds would be 3D pictures of the areas where the artefacts had typically been discovered. The various sequences were then digitally compiled into a single 3D movie complete with 3D captions and titles.
The 3D system chosen was a Hyundai 24 inch 3D TV. This 3D TV utilises 'passive' circular polarising glasses of the type using in cinemas. These glasses are much cheaper and more robust than the 'active' electronic alternatives and are thus more suitable for use in museums and other visitor attractions.
It is believed that this is the first time such display technology has been used in a museum. The enormous capabilities of this new technology to show artefacts in their full 3D glory whilst at the same time providing an exciting and captivating display is second to none and it is envisaged that many more museums will benefit from such displays in the future.
The Oxfordshire Museum’s display will be unveiled to the public in September 2010 - click the following link to find out more:
Each artefact was shot against a 'green screen' so that a 3D background could be added at a later stage. As all the artefacts had been found buried in various Oxfordshire fields and other sites it was decided that the backgrounds would be 3D pictures of the areas where the artefacts had typically been discovered. The various sequences were then digitally compiled into a single 3D movie complete with 3D captions and titles.
The 3D system chosen was a Hyundai 24 inch 3D TV. This 3D TV utilises 'passive' circular polarising glasses of the type using in cinemas. These glasses are much cheaper and more robust than the 'active' electronic alternatives and are thus more suitable for use in museums and other visitor attractions.
It is believed that this is the first time such display technology has been used in a museum. The enormous capabilities of this new technology to show artefacts in their full 3D glory whilst at the same time providing an exciting and captivating display is second to none and it is envisaged that many more museums will benefit from such displays in the future.
The Oxfordshire Museum’s display will be unveiled to the public in September 2010 - click the following link to find out more:
Shoe Buckle 1650 - 1750
Finger ring 1560 - 1640
Dress hook 1500 - 1600
Silver brooch 1260 - 1340
Snake ring AD 100 - 200
Gold coin AD 10 - 40
Finger ring 1560 - 1640
Dress hook 1500 - 1600
Silver brooch 1260 - 1340
Snake ring AD 100 - 200
Gold coin AD 10 - 40
A 3D anaglyph picture of the Shoe buckle (1650 - 1750). You can view this 3D image using a pair of red-cyan anaglph glasses. These are often found in 3D issues of popular magazines and in 3D DVDs.
Silver brooch 1260 -1340
Roman gold coin AD 10 - 40
Munday proposed an alternative solution, namely to utilise the very latest 3D TV technology and to shoot close up 3D sequences of each artefact as they rotated through 120-360 degrees. In this way each artefact would be hugely enlarged and appear to float magically in mid air whilst rotating slowly in front of the 3D display. The technology also enables The Oxfordshire Museum to add additional artefacts to the display in the future, thus maximising its use.
Excited by the proposal the museum gave the go ahead and the artefacts were duly shot at Holovision's Shepperton based studios using proprietary camera technology and custom software designed and written by Munday.
Excited by the proposal the museum gave the go ahead and the artefacts were duly shot at Holovision's Shepperton based studios using proprietary camera technology and custom software designed and written by Munday.
Recording the artefacts at Holovision's studio
A leading designer of aircraft interiors recently approached Holovision for both an eye-catching exhibition display and a premium gift that could be presented to its most valued customers at a major airline industry exhibition. The solution was a stunning 3D lenticular image of an Airbus A380 to display. Produced from a single flat image and dimensionalised using Holovision’s in-house software.
HOLOVISION Airbus A380 - Exhibition and promotion
Holovision was asked by the publishers of the highly successful Tommy Cooper Joke Book to create a three-dimensional and animated cover for their latest offering, Tommy Copper's Book of Mirth, Magic and Mischief by John Fisher. The cover was designed by Andy Spence of Andy Spence Design and dimensionalised and animated by Holovision.
The resultant animated 3D lenticular wonderfully depicts the late British comedian's immortal line 'Not Like That... Like That...' and creates a truly eye-catching cover that will literally jump out from the bookshop shelves.
See -
HOLOVISION Tommy Cooper's Book of Mirth, Magic and Mischief - Publishing
Lenticular images provide for truly unique high quality invitations that are guaranteed to be kept and shown around by the recipient. Holovision was asked to produce an A5 sized 3D lenticular invitation card for the launch of a new range of iconic kitchen blenders for world famous brand KitchenAid.
HOLOVISION KitchenAid - Invitation card
A 3D lenticular poster to commemorate Usain Bolt's spectacular world record performances at the 2008 Beijing Olympic Games.
HOLOVISION Usain Bolt - Commemorative item